Shipping & Delivery

The Fitness Store shall make every effort to process all orders within 24 business hours of the time the order is received. Much of our inventory is stocked in our Manitowoc WI facility, but in some cases, product may be dropped shipped directly from the manufacturer. We will make every effort to ship "Overnight" and "2nd Day" orders within 24 hours of receiving the order, but because of occasional processing delays, we cannot guarantee it.

We cannot promise or guarantee an anticipated delivery date. Any delivery time-frame provided, will be an estimate only. This policy supersedes any information provided to you by our staff via email or phone.

Additional shipping charges may apply to shipments made outside the 48 contiguous states and Canada.

In order to protect our customers and ourselves, if payment is made with credit card, we can only ship to the address that your credit card billing is mailed.

If you decide to cancel your order, you must do so within 24 hours of your order, by email to - In some cases, orders ship in less than 24 hours, whereupon our Return Policy below will apply. To cancel an order, contact our Customer Service Center at

After 24 hours, cancellations will be treated as returns (see Return Policy).

A shipping and handling fee will be charged to all orders, and all orders will be shipped insured to the value of the item. Shipping charges are calculated based upon weight and all orders are shipped by either UPS or Watkins Freight unless otherwise requested. Please add $12.00 to your final amount due if you use a P.O. box for a "Ship-to" address.

Freight carriers are only responsible to getting your order to the rear of their truck. If you have larger or heavier orders, please be prepared with additional help at the time you receive your order.

Sales Tax: At this time, we are not required to collect sales tax for any State with the exception of WI.

Wisconsin: A 5% sales tax will be applied.

Special arrangements will have to be made for any shipment being made outside the United States. Please email The Fitness Store at for more information on international shipments.

Privacy & Security

The Fitness Store makes no warranty of any kind, with respect to any items manufacturered by our suppliers. We are very proud of the lines that we carry, and if we felt we had reason to be concerned about a specific product or brand, we would eliminate them from our product mix.

All products are sold subject to the warranties of the respected manufacturers. Please refer to the warranty card supplied by the manufacturer included with the item you have purchased, or for warranty information prior to the sale, please email us at

All documents and related graphics published on this website are the express property of North Eastern Wisconsin Fitness Equipment Inc (DBA: No material contained herein is to be copied, duplicated, modified, or redistributed without the express written consent of North Eastern Wisconsin Fitness Equipment, Inc. DBA The Fitness Store and the logo that appears in the upper left hand corner of each page of our web site are registered trademarks of North Eastern Wisconsin Fitness Equipment Inc.

Our Commitment To Privacy

Your privacy is important to us. To better protect your privacy we provide this notice explaining our online information practices and the choices you can make about the way your information is collected and used. To make this notice easy to find, we make it available on our homepage and at every point where personally identifiable information may be requested.

The Information We Collect:

This notice applies to all information collected or submitted on the website. On some pages, you can order products, make requests, and register to receive materials. The types of personal information collected at these pages are:

Name Address
Email address
Phone number
Credit/Debit Card Information

The Way We Use Information:

We use the information you provide about yourself when placing an order only to complete that order. We do not share this information with outside parties except to the extent necessary to complete that order.

We use the information you provide about someone else when placing an order only to ship the product and to confirm delivery. We do not share this information with outside parties except to the extent necessary to complete that order.

We use return email addresses to answer the email we receive. Such addresses are not used for any other purpose and are not shared with outside parties. You can register with our website if you would like to receive our catalog as well as updates on our new products and services. Information you submit on our website will not be used for this purpose unless you fill out the registration form.

Finally, we never use or share the personally identifiable information provided to us online in ways unrelated to the ones described above without also providing you an opportunity to opt-out or otherwise prohibit such unrelated uses.

Our Commitment To Data Security

To prevent unauthorized access, maintain data accuracy, and ensure the correct use of information, we have put in place appropriate physical, electronic, and managerial procedures to safeguard and secure the information we collect online.

Our Commitment To Children's Privacy

Protecting the privacy of the very young is especially important. For that reason, we never collect or maintain information at our website from those we actually know are under 13, and no part of our website is structured to attract anyone under 13.

How You Can Access Or Correct Your Information

You can correct factual errors in your personally identifiable information by sending us a request that credibly shows error. To protect your privacy and security, we will also take reasonable steps to verify your identity before granting access or making corrections.

Returns & Replacements

Customer satisfaction is Very Important to The Fitness Store. We realize that if you're satisfied with your purchase, you'll look to us for future purchases. We will gladly accept returns of our quality products under the following conditions:

  • All items must be returned in 7 days of receipt for refund credit (a 10% restocking fee will apply).
  • Customer MUST email ahead to receive a return authorization number. Items MUST be shipped post paid to our warehouse.
  • Initial shipping costs will be deducted from the credited amount.
  • Items MUST be returned in new, unused condition, in it's original packaging.
  • Orders that are being built specifically for the customer, CDs, DVDs and electronic products are not returnable.
  • Refund can only be obtained through web-site credit. We are sorry, but we cannot offer cash, check or credit card credits.
  • In the event of a defective product, exchange can only be for the same make and model of the item orignally purchased.
  • All returns must be shipped pre-paid to: The Fitness Store 1410 Dewey St Manitowoc, WI 54220

To insure the highest quality products, at the lowest price, we reserve the right to reject returns on used, abused or misused products. Items should be insured on the return shipping. Damage caused in shipment on uninsured items is not covered or able to be credited under the terms of this policy.


Order can be paid for by Visa, Mastercard, Discover, American Express and Paypal.

Pricing and Content Errors

We make every effort to insure accurate pricing. However, we do reserve the right to cancel any order based on availability changes or pricing errors posted on our site. This applies to items priced above or below the current correct price.